Ismail Parsa (iparsa@epsilon.com)
Tue, 18 Aug 1998 16:46:21 -0400

Dear Tri-State (NY, CT, NJ and even Philadelphia) area Data Miners,
Statisticians, Programmer/Analysts and Students:

It is my pleasure to invite you to join the Exhibit session of the
4th International Conference on Knowledge Discovery and Data Mining
(KDD-98). This exhibit is *FREE OF CHARGE*.

The KDD-98 Exhibit program will feature demonstrations by 18 data
mining tools/vendors, 13 research prototypes and 5 publishers. There
will also be 3 exhibit presentations. Refreshments will be served.

The Exhibit session speakers are:

o Gordon Linoff, co-author of _Data Mining Techniques_, will
present "Data Mining in the Real World"
o Shivakumar Vaithaynathan will present "Data Mining on the
Internet: Overview, Algorithmic Challenges and Applications"
o Ismail Parsa will present "Data Mining Tools"

A select list of exhibitors includes:

o ISL Decision Systems, Clementine
o Isoft, Alice
o Megaputer Intelligence, PolyAnalyst
o Salford Systems, CART
o SAS Institute, Enterprise Miner
o Sentient Machine Research, DataDetective
o SGI, MineSet
o SRA International, KDD Explorer
o Thinking Machines, Darwin
o Unica Technologies, PRW & Model1
o Urban Science, GainSmarts
o WizSoft, WizWhy & WizRule.

For a complete list of the exhibitors please refer to:


| Location, Important Dates & Exhibits Schedule |

The Conference will be held in midtown Manhattan in New York City, at
the New York Marriott Marquis Hotel between August 27-31, 1998. For
more information about the conference, please visit URL:


The Exhibit session will be held in the Astor Ballroom, 7th Floor.
The schedule is as follows:

Friday, August 28, 1998: 2:00-6:00PM
Saturday, August 29, 1998: 10:00-6:00PM.

The Exhibit presentations are scheduled as follows:

Friday, August 28, 1998

4:30-5:15PM, Duffy/Columbia Room, 7th Floor

Gordon Linoff (Data Miners, gordon@data-miners.com)

Data Mining in the Real World. This presentation will discuss the
issues of data mining in the real world. It will touch on the
relationship of data mining with a data warehouse (is it really
easier?) and on issues related to managing data and choosing
particular techniques.

Saturday, August 29, 1998

12:00-12:45PM, Duffy/Columbia Room, 7th Floor

Shivakumar Vaithaynathan (IBM Research, vaithyan@us.ibm.com)

Data Mining On the Internet: Overview, Algorithmic Challenges and
Applications. The advent of the World Wide Web has caused a
dramatic increase in the usage of the Internet. The resulting
growth in on-line information combined with the almost chaotic
nature of the web necessitates the development of powerful yet
computationally efficient algorithms. In this talk, I will provide
examples of applications where data mining could be applied and
then focus on the algorithmic challenges along. I will also
discuss some new algorithms and provide some results.

4:30-5:15PM, Duffy/Columbia Room, 7th Floor

Ismail Parsa (Epsilon, iparsa@epsilon.com)

Data Mining Tools. The data mining tools marketplace is diverse.
There are tools that offer broad-based data mining capability,
tools aimed at solving the problems of a particular industry,
tools combined with a service offering, black-box tools and
vendors/tools offering custom solutions such as CRM, campaign
management, etc.

We will first segment the data mining tools marketplace. We will
then learn how to differentiate between the many data mining tools
for the best return on investment. We will finally review the
summary results of a real-life data mining tool evaluation case
study. Come see what all the hype is all about!

| KDD-98 Conference |

KDD-98 is the premiere event for the data mining community, bringing
together researchers, practitioners and application developers from
different KDD related fields such as machine learning, statistics,
databases, data visualization, database marketing and finance to
share ideas/experiences, and to explore new concepts, applications,
tools and techniques. For more information about the conference,
please visit URL: http://www.kdnuggets.com/kdd98.

Come confer with us in the midst of technical discussions, demos,
exhibits and refreshments.

If you plan to attend, please R.S.V.P <iparsa@epsilon.com> so we can
plan accordingly.

With warm regards,

Ismail Parsa
KDD-98 Exhibits Coordinator

| Ismail Parsa |
| |
| Epsilon |
| 50 Cambridge Street |
| Burlington MA 01803 USA |
| |
| E-MAIL: iparsa@epsilon.com |
| V-MAIL: (781) 273-0250*6734 |
| FAX: (781) 272-8604 |
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